American Value. For American Values.

Ford Employee Pricing is now available to everyone at George Coleman Ford in Travelers Rest. The same price Ford employees pay, with no negotiating and no markups. Available May 1 through July 6, 2026.


Shop Employee Pricing Inventory Get Your A-Plan Quote Apply For Financing


What Is Ford Employee Pricing?

A-Plan pricing is the discounted price Ford Motor Company offers its own employees and their families on new vehicles. It is one of the best deals in the automotive industry, and for the first time in Ford's history, it is available to every eligible customer. No negotiating, no guessing. Just a transparent price applied to your purchase or lease.

If you have been waiting for the right time to buy your next F-150, Explorer, Bronco, or Ranger, this is it.

Eligible Ford Models at George Coleman Ford

Employee pricing is available on most new 2025 and 2026 Ford vehicles, including:

blue 2026 Ford F-150 King Ranch

Trucks

  • F-150 (2025/2026)
  • F-150 Lightning (2025)
  • Maverick (2025/2026)
  • Ranger (2025/2026)
  • Super Duty, Pick-Up only (2025; 2026 XL/XLT)
2026 ford explorer st in blue

SUVs and Crossovers

  • Explorer (2026)
  • Expedition (2025/2026)
  • Escape (2026)
  • Mustang Mach-E (2025/2026)

Off-Road and Performance

  • Bronco (2025/2026)
  • Bronco Sport (2025/2026)
  • Bronco Raptor (2025)
  • Mustang and Mustang Dark Horse (2025/2026)
2026 white ford transit passenger van xlt

Vans and Commercial

  • Transit Van, excluding Wagon (2025/2026)
  • E-Transit (2025/2026)
Excludes Transit Wagon, Ranger Raptor, F-150 Raptor/Raptor R, Mustang GTD, 2026 Bronco Raptor, 2026 Bronco Stroppe Edition, 2026 Super Duty Lariat+, and 2026 Mustang Dark Horse SC. See dealer for full eligibility details.

Why George Coleman Ford

George Coleman Ford has been serving Travelers Rest and Upstate South Carolina  since 1930. We are a family-owned, Ford-authorized dealership and a proud  participating location for the 2026 Employee Pricing Event.

  • Transparent A-Plan pricing with no dealer markups
  • Family-owned and operated in Travelers Rest for over 90 years
  • Knowledgeable team that knows Upstate SC roads, weather, and needs
  • Full-service dealership with an on-site collision center
  • Serving Travelers Rest, Greenville, Greer, Easley, Simpsonville, and all of    Upstate SC 

Frequently Asked Questions

No. All eligible customers at George Coleman Ford can purchase a new Ford at A-Plan pricing through July 6, 2026. No special PIN or employment status required.
Most new 2025 and 2026 Ford models qualify, including the F-150, Explorer, Bronco, Ranger, Maverick, Expedition, Escape, Mustang, Mustang Mach-E, and Transit Van. Contact us to confirm availability on your preferred model and trim.
A-Plan pricing replaces the standard retail incentive stack on eligible vehicles. In some cases, select retail customer cash may be stackable. Your George Coleman Ford sales team will walk you through every available savings opportunity.
Excludes Transit Wagon, Ranger Raptor, F-150 Raptor/Raptor R, Mustang GTD, 2026 Bronco Raptor, 2026 Bronco Stroppe Edition, 2026 Super Duty Lariat+, and 2026 Mustang Dark Horse SC. See dealer for complete details.

Offer ends July 6, 2026. Come see us in Travelers Rest before inventory runs out.


Shop Employee Pricing Inventory Get Your A-Plan Quote Apply For Financing



Call us: (864)659-8667  Or  Come by: 21 Plaza Drive, Travelers Rest, SC 29690

*Ford Employee Pricing (American Value. For American Values.) offer available May 1, 2026 through July 6, 2026 at George Coleman Ford on eligible new 2025 and 2026 model year Ford vehicles. Pricing based on Ford A-Plan (employee) pricing. Not all models, trims, or features are available or may be reasonably available. Excludes 2025/2026 Transit Wagon, Ranger Raptor, F-150 Raptor and Raptor R, Mustang GTD, F-450 and F-550 Chassis Cabs, E-Series, F-Series Stripped Chassis, F-650 and F-750, 2026 Bronco Raptor, 2026 Bronco Stroppe Edition, 2026 Super Duty (Lariat+), and 2026 Mustang Dark Horse SC. Rule of 10 applies. AXZD Plan sales not eligible. Must take new retail delivery from authorized Ford Dealer's stock by 7/6/2026. Dealer participation voluntary. See dealer for complete program details and vehicle eligibility. Offer subject to change without notice.*